Fake Clothing

News, information and statistics about fake clothing and the sale of counterfeit clothes. Data about the fake clothing industry is collected from clothing manufactuers, brand owners and public criminal justice information.

Figures released by the American Bridal and Prom Industry Association state that it has found over 450 websites that sell replica prom dresses and gowns. In total, the websites have sold over 500,000 fake gowns.

According to the report, most of the sites are based in China.

(See more statistics about replica clothing.)

Source:  “How to spot a counterfeit prom dress,” MSN Money, March 20, 2013.

According to a survey that interviewed 1,000 people  in Brazil, 38 percent reported that they purchased counterfeit and pirated products in 2012. The number of respondent who said they purchased pirated goods was down from the 51 percent in 2011.

97 percent of of those that bought counterfeit goods said that the main reason for their purchase was for the low price.

58 percent of those that did not buy counterfeits said that the low quality of the product was the main deterrent.

The Federal Police in Brazil seized over 11 million pieces of replica clothing within the country in 2012.

Source:  Olivia Nascimento, “Brazil: Piracy supports organized crime,” infosurhoy, March 15, 2013.

During the time period of the 2012 NFL season, officers with the United States Immigration and Customs Enforcement seized a total of $17 Million worth of counterfeit jerseys, tickets and other materials. 41 people were also arrested during the September 2012 to February 2013 time period.

The fake items seized by authorities during this time were unlicensed jerseys, hats, t-shirts and jackets. In addition, 168 counterfeit tickets worth $154,000 were seized.

Source:  Greg Botelho, “Feds seize over $17 million in fake NFL goods, Super Bowl tickets,” CNN, February 23, 2013.

The United States Customs and Border Protection released their annual seizure statistics of counterfeit items for Fiscal Year 2012.

7,800 replica clothing items with a retail value of $133 Million was seized in 2012, down from the 8,094 fake items worth $142.3 Million in 2011.

$511 Million worth for replica handbags and wallets, $186.9 Million worth of replica watches and jewelry, and $103 Million worth of replica shoes were also seized by US Customs during the fiscal year.

Law enforcement agencies also took down 697 websites that were facilitating the sale of counterfeit goods online.

Source:  Sarah Karmali, “Number Of Counterfeit Fashion Seizures Down,” Vogue, January 21, 2013.

According to a study conducted by the website CouponCodes4u.com, three-quarters of women admitted that they had knowing purchased a counterfeit fashion item. Over half of the respondents stated that they bought the fake product because they couldn’t afford the legitimate item, and 37 percent stated that they wanted to impress people with their fake item.

2,105 women answered questions in the poll.

Almost a third of the respondents bought replica handbags and wallets, and nearly 25 percent of the women bought a fake designer dress or replica clothing items. 20 percent bought jewelry or replica shoes.

Source:  Patricia Reaney, “In quest for designer look, U.S. women admit buying knockoffs,” Reuters, January 8, 2013.

According to the sole license holder of underwear brand Jockey in South Africa, the company lost $2.2 Million (20 Million South African Rand) in sales to counterfeit underwear between 2007 and 2012.

A pair of fake Jockey underwear is sold for $0.50 (5 R) in the country, while the legitimate version costs $2.6 (22.95 R) in retail stores.

(All replica clothing losses and statistics.)

Source:  Nompumelelo Magwaza, “Clothing sector fights surge in counterfeit products entering SA,” Independent Online, October 13, 2012.

United States based cap maker New Era reported losing $300 Million a year in sales to foreign companies selling counterfeit baseball caps. In 2011, the company seized 850,000 counterfeit versions of its baseball caps in 298 factories in Brazil, China and Vietnam.

According to company officials, only 30 to 40 percent of the counterfeit market in baseball caps are being seized.

It was previously reported that New Era spends $1.5 Million per year on anti-counterfeiting operations and staff.

(See all losses to clothing companies from replicas.)

Source:  James Fink, “New Era battles counterfeit cap makers,” Buffalo Business First, September 21, 2012.

United States Immigration and Customs Enforcement seized 13,023 counterfeit items during a two week campaign in Kansas City, Missouri leading up to the 2012 Major League Baseball All-Star Game.Included in the seizures were replica jerseys, memorabilia and fake tickets. 20 percent of the fake items seized were products of other professional sporting leagues such as the NFL. In total, the fake goods had a street value of $540,000.

On average, Major League Baseball seizes around 600,000 counterfeit items bearing the logo of its teams.

Source:  Associated Press, “Counterfeit MLB merchandise seized in Kansas City prior to All-Star Game,” nj.com, July 12, 2012.

In 2011, police seized 8.9 million counterfeit goods items in France. Half of the products that were seized within the country was luxury goods items, such as clothes, sunglasses, and cosmetics. Louis Vuitton products were the most counterfeited items seized by authorities in France.

France losses up to $8.5 Billion a year to counterfeit goods.

Source:  AAP,”French luxury brands fight back against fakes,” News.com.au, May 30, 2012.

In 2011, over 60,000 replica clothing and apparel items featuring college athletic teams were seized by the Collegiate Licensing Company. The value of the counterfeit goods was worth over $1 Million.

The company also reported that nearly 5,000 pieces of counterfeit goods such as shirts and hats are seized each year outside the stadium where the BCS Championship game is played.

Revenue from licensed collegiate athletics generates $4.3 Billion a year for the schools.

Source: Kristi Dosh, “Cracking down on counterfeit apparel,” ESPN, SEC Blog, January 8, 2012.