In August 2011, the number of times that Internet users in New Zealand viewed pirated movies online was 110,000. After a change in law where pirated content users could be fined up to $11,980 (15,000 New Zealand Dollars), the number of online views of pirated movies dropped to 50,000 in September 2011.
Up to 41 percent of all Internet users in New Zealand access pirated content online. 28 percent of all Internet users worldwide access pirated content online.
Source: “Four in 10 Kiwis still flout piracy laws,” TV NZ, July 23, 2012.